Marketing Manager

Job Overview

Marketing Manager – Stu’s Home Improvement Outlet
📍 Dubuque, IA | 🕓 Full-Time, On-Site

Stu’s Home Improvement Outlet is Dubuque’s fastest-growing discount home improvement warehouse — offering appliances, furniture, flooring, vanities, tools, and more at unbeatable prices. We’re preparing for our Grand Opening in January 2026 and need a hands-on Marketing Manager who can take full ownership of everything marketing — from Facebook to billboards, video editing to posting — and help drive brand growth and community excitement.

Responsibilities:
• Plan, design, and execute all marketing campaigns for the store
• Manage all social media platforms (Facebook, Instagram, TikTok, YouTube, LinkedIn)
• Run and optimize paid ad campaigns with precise audience targeting
• Film, edit, and post daily content: Reels, stories, product videos, and ads
• Design flyers, banners, starbursts, signs, and billboards
• Coordinate billboard and radio advertising with local vendors (like Lamar)
• Update Shopify homepage banners and online promotions
• Capture and share customer testimonials, community projects, and new arrivals
• Track engagement, reach, and campaign results
• Work directly with ownership to align marketing with sales goals

Requirements:
• 3+ years of marketing or content creation experience (retail preferred)
• Strong skills in social media targeting, video editing, and graphic design
• Hands-on experience with Meta Ads Manager, Canva, CapCut, or Adobe tools
• Proven ability to take campaigns from concept to launch independently
• Excellent writing, creativity, and organization
• Comfortable in a fast-paced, high-energy retail environment

Bonus Skills:
• Shopify or e-commerce experience
• Local SEO, Google Ads, or YouTube campaign management
• Event planning or community outreach background

We Offer:
• Competitive pay + performance bonuses
• Fun, team-oriented atmosphere
• Creative freedom to shape the brand from the ground up
• Opportunity to make a major impact leading up to our Grand Opening in 2026

If you’re a creative marketer ready to design, film, edit, post, and promote — and you want to be part of building something big in Dubuque — apply today!