Director of Marketing – Higher Education Division
Kendall Hunt Publishing Company
1 Positions
ID: 21777
Posted On 10/06/2022
Job Overview
Kendall Hunt Publishing is looking for a Director of Marketing for our Higher Education division. We are looking for a qualified candidate who can create, develop, implement and measures strategic marketing plans and promotional strategies for Higher Ed products, services, solutions, and brands. This position is based at our home office in Dubuque, Iowa.
Who Is Kendall Hunt Publishing?
Throughout its history, Kendall Hunt Publishing has grown with an emphasis on its employees, fearlessness in innovation, and a strong grip on its values. Today Kendall Hunt continues to expand by growing its number of educational products, creating new companies, and extending its services across the country and beyond. Through diversity and willingness to adapt to the ever-changing publishing industry, Kendall Hunt is a company dedicated to growing with the public to best serve the people of the community.
When you work at Kendall Hunt you immediately notice the collaboration, friendliness, and a sense of purpose amongst our employees. Our customers, students, authors, and other outside contacts are always our top priority. We are constantly uncovering new sales channels for current product lines or finding new products to sell to current customers. Join our team of evolving employees to help us maintain our competitive edge in the industries we serve. www.kendallhunt.com
What Do You Do As The Director of Marketing for Higher Education?
- As a member of the Higher Ed Management team, you will develop and execute successful strategic marketing plans to support organizational sales revenue objectives
- Plans and oversees all advertising and promotional activities including conventions, print/digital efforts, social media, website content creation/updates, and branding strategies
- Overall responsibility for core product lines marketed
- Develops and ensures proper data capture of our customer and prospect information through Customer Relation management System (CRM)
- Maintains a consistent corporate image throughout Higher Ed product lines, promotional materials, conventions, marketing, and advertising efforts
- Provides leadership and oversight to Higher Ed Marketing staff
- Ensures that both Kendall Hunt and Higher Ed vision is understood and effectively interpreted and implemented through the Higher Ed Marketing Department
Who Do We Need?
- Knows what is expected, feels free to make suggestions, and to carry out duties and responsibilities within an environment that fosters creativity, innovation, and respect for others
- Understands and is willing to accept responsibility for actions and performance
- Fully committed to supporting divisional and company initiatives and goals
- Having strong moral and guiding principles as it relates to decision making in a business environment. Must be accountable to self, peers, and management in all of these core value areas
- Bachelor's degree (B.A.) from four-year college or university; five years related experience
Why Us? We Understand It's More Than Just a Job!
Choosing a career path can be one of the most important decisions in one's life. Work is part of a person's identity. People need compelling reasons to remain at a job and a company day after day, year after year. As you consider a career change, we understand the benefits an employer offers are just as appealing as the job itself.
Kendall Hunt offers -
- Job Stability. Kendall Hunt and their family of companies have been around for over 75 years
- Career Growth. Gain some great experience to promote to higher roles - many of our leadership and upper management staff worked their way up in our family of companies
- Affordable medical, dental, and vision insurance with Company paid life insurance, short term and long term disability
- Generous company match on 401(k) plan, as well as profit sharing
- 15 days of PTO at hire, plus paid holidays
- Scholarship and tuition reimbursement
HRDept@kendallhunt.com
An Equal Opportunity Employer
M/F/V/H