Sales and Marketing Assistant

Job Overview

M&M Sales Enterprises, Inc. is a family-based company in Dubuque, Iowa, focused on designing and delivering fun residential outdoor play products to backyards across the country. Our motto is to "inspire outdoor adventures".  With safety, quality, and play value as critical elements engineered into every product, our mission is to motivate children and those young at heart to go outside and play.

POSITION TITLE:    Sales and Marketing Assistant

STATUS:                   Full-Time, Salary

PRIMARY OBJECTIVES:  Create marketing strategies and maintain sales and marketing materials for a variety of products.  Prepare and analyze product presentation materials for established customers and social media campaigns.

PREREQUISITES:

Education:     BA degree in business, marketing, or communications, preferred.

Experience:   Minimum two to three years’ experience in marketing and/or ecommerce.  Strong computer skills including design programs.

RESPONSIBILITIES:

1. Provide support and report directly to Sales Manager.
2. Develop and manage overall marketing tasks and strategies that align with business goals and objectives.
3. Develop and implement online marketing strategies such as social media, email, and search engine marketing.
4. Create and produce all product and corporate imaging for brochures, product manuals, online sales, and social media, including photography, videography, accompanied by concise and professional writing.
5. Understand and have ability to utilize social media platforms, including scheduling posts, evaluating content, and observing and responding to followers’ comments.
6. Evaluate the effectiveness of sales and marketing campaigns to make data driven decisions to improve performance.
7. Gain detailed product knowledge to respond to inquiries from customers and business associates regarding product material composition, assembly and application.
8. Maintain and enforce appropriate use of established brands (including trademarks, logos, color palettes, etc.) throughout the companies’ literature, websites, promotional materials, and packaging.
9. Responsible for maintaining product compliance requirements including testing, labelling, and reporting.
10. Work with sales team and customers to ensure product packaging guidelines are followed, including bar codes, appropriate sizing for online and retail sales, and adherence to specific customer requirements.
11. Conduct market research, analyze data, evaluate market trends, and apply knowledge to product marketing strategies.
12. Track progress of promotions and marketing strategies for existing and newly introduced products to determine best approach for optimum sales.
13. Communicate with management on marketing and design options and new marketing channels and programs.
14. Develop and maintain budget for product development and sales accountability.
15. Assist in planning, organizing, and executing events and trade shows.
16. Share information and communicate well with all staff to enforce a positive team environment.

DISCLAIMER:

The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification.  It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

M&M Sales Enterprises Inc. is an equal opportunity employer. Please submit your resume to catherine@mandmsalesinc.com  for consideration.